Job Title: Growth Associate - Payments & Fintech
Company: Poptech Growth Pvt Ltd
Experience: 1–2 years
Location: Bengaluru
Type: Full-Time
About Pop
We're POP, a new-age fintech company that's making payments fun, rewarding, and totally worth it! With POP UPI, you can pay anyone, anywhere and earn POPcoins every time you do. Those POPcoins aren't just points, they're real rewards you can use to shop, save, and score deals from over 500+ awesome brands. Founded in Bengaluru in 2023, we're backed by Razorpay and partnered with YES Bank to bring India's most rewarding payment experience. At POP, we believe every payment should give something back — so we're on a mission to make spending smarter, shopping more exciting, and rewards a part of everyone's daily life.
About the role
You will work within the User Growth team to drive activation, retention and resurrection for POP's fintech products.
What you'll do
- Own daily and weekly growth metrics across active users, retention and cohort performances
- Ideate, model, plan and execute campaigns/ product initiatives to meet our activation and retention goals
- Champion all campaign executions for Pop by doing data deep-dives, competition mapping and ideating on designs
- Analyse user behaviour across the funnel from first transaction through M1, M2, M3 retention - and identify interventions
- Build and maintain SQL-based dashboards on Metabase (Databricks/Spark SQL) to track cohort performances, offer effectiveness and metric movements
- Work with product, marketing and design teams to size opportunities and recommend interventions backed by data
What we're looking for
- 1-2 years of experience in a growth, analytics or product role at a startup or fintech
- Graduation from a Tier 1 institution (IIT, IIM, BITS, NIT or equivalent) - a preference, not mandatory
- Bonus: prior experience in UPI, payments, or consumer fintech
What makes this role unique
- Direct exposure to one of India's fastest-growing organizations
- You will work on real growth levers - building the product, growth and analytical foundation for acquisition and retention decisions
- High autonomy from day one - your work will directly influence how we allocate our budget and which initiatives we double down on